Written by Efranchisesale Staff Tuesday, 25 January 2011 13:32
As more and more women become disillusioned with the corporate world and tired of juggling their home and work schedules, it is no surprise to see more women buying a franchise. Franchises offer the ideal way to kick-start an entrepreneurial career without the usual growing pains of a start-up.
Since women have such busy schedules already, the prospect of having a turn-key business opportunity is very attractive. But not every franchise is perfect for women. Many big-name franchisors are actively seeking female business owners by making special efforts to entice women into buying a franchise, even coining the phrase “mom-preneuership”.
It might seem like the obvious choices for women-owned franchises would be child care centers, fitness and weight loss businesses, beauty salons and the like. But today’s female entrepreneurs are starting to diversify into businesses that can be run from the home, or practically run themselves.
One franchisor who has been successful in attracting women who are buying a franchise is ServPro, a home services business that employs contractors who can come into the home and fix water damage. The nice part about this business is that most of the time the cost of their services is covered by homeowners insurance and their service is not something buyers can “wait on” until they get around to it; it must be done immediately.
Women buying a franchise are often interested the commercial cleaning industry as well, since the hours often work better around their children’s schedules. Bonus Building Care is a franchisor that kicks into high gear after the work day is done.
Franchises like Jazzercise and Jenny Craig are also a win-win for women buying a franchise, since neither requires a huge investment, yet they have instant name recognition – and an instant customer base - in almost any area.
If you need recommendations for women buying a franchise, then start your search at EFranchiseSale.com, the leading source to find franchises for sale.