Written by Efranchisesale Staff Saturday, 12 November 2011 20:12
It seems like everyone is starting a business these days; whether it’s a home-based second job to supplement a full-time income or a new quick-serve restaurant franchise startup. But have you ever wondered how people find out about these business opportunities? There are many ways to find out about the next big business idea, but few ways to personalize it to meet your individual needs. A franchise directory is a quick and easy way for retail entrepreneurs to learn about businesses for sale in their industry, region and price range.
It is not uncommon for would-be entrepreneurs to search in a franchise directory and come away with a completely different picture of their business model. That’s because franchise directory listings are generally linked to a franchisor’s website, which includes a wealth of information about successful franchising. Most of the time, this is how one finds out about whether a particular franchise is even in their price range, but beyond that they learn about the company’s business practices, marketing tactics, location selection and financing.