Thursday, April 24, 2014
   
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Considerations when buying a Fitness Franchise

With the New Year approaching, you can expect to see a lot of promotional ads for fitness facilities, gyms, and stores that sell exercise machines.  As always, the majority of people will focus their New Year’s resolutions on physical fitness and weight loss goals, hoping that this is the year they will “make it happen.” Many will join a gym or purchase home exercise equipment. For entrepreneurs whose first love is fitness, a fitness franchise may be the best New Year’s resolution, but like any other business model, you will need to look at every consideration when buying a fitness franchise.

While some people are successful with starting their own gym, it is usually a much safer bet to buy into a fitness franchise.  A fitness franchise doesn’t have to be a traditional gym, either.  Many of the more successful fitness franchises are designed to meet a specific need, or cater to a niche audience.  There are fitness centers for seniors, children, women on the go, and 24-hour access gyms for people with crazy hours.  There are nutrition franchises and personal training franchises too. 

Here are some of the main considerations when buying a fitness franchise:

Just like any other franchise, a fitness franchise will require that you go along with the franchisor’s way of doing things – from the location to the décor, advertising, hiring practices, etc.  You will also be required to give up a portion of your profits to the franchisor in exchange for all their support.

On the other hand, it is much easier to buy a fitness franchise with name recognition than it is to start your own business.  People tend to look for recognized names when shopping for a fitness center, plus the franchisor will support your grand opening with special promotions and discounts.  Both of these will help you get new clients quickly upon opening.

Some of the more popular fitness-oriented franchises available today include My Personal Trainer™, Nutrition Zone, Little Gym, Diet Center, Curves, and Physician’s Weight Loss Centers.  The best place to find information about fitness franchises for sale is to look at a Franchises FSBO Directory, like EFranchiseSale.com.  Be sure to ask a lot of questions before choosing a franchise system and look at ever consideration when buying a fitness franchise. 

 

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